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"500 questions to ask before starting, selling or investing in a business"


This book is written for people who are considering starting, selling or investing in a business.

It’s easy to forget to ask even the most obvious questions, which in worst case scenarios can lead to bad decision making. So here you go: 500 questions that you should not forget to ask when starting, selling or investing in a business!

The book contains a lists of questions in the following categories:

  • Before starting a business
  • Before investing in a business
  • Before selling your business
  • The Big Picture
  • Strategy
  • Vision and Mission
  • Founders, Owners and Key Personell
  • Product and Services
  • Customers
  • Competitors
  • Customer Service
  • Market Analysis
  • Marketing and Sales
  • Financial Information
  • Human Resources
  • Legal Matters
  • Partnerships
  • Investors and Funding
  • Assets
  • Capital Structure
  • Technology
  • Future Growth
  • Exit Strategy
  • Other Miscellaneous Questions
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